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OUR BRAND STORY

Baby Bays Naturals is not just a skincare brand; it's a manifestation of a mother's love and dedication to providing the best for her special needs child. 

We envision a world where parents and children feel seen, heard, and represented—where every child's uniqueness is celebrated, bringing solace to every parent through the comfort and well-being of their little ones.
 

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Meet Jakobi, the inspiration behind our brand, whose resilience and joy remind us that every child is a miracle. His journey embodies the spirit of Baby Bays Naturals, where we believe in celebrating the uniqueness of every child and providing comfort and well-being for both parents and little ones.

 

Join us in honoring Jakobi's story and embracing the beauty of diversity.

ONCE UPON A MOTHER'S LOVE...

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01 Introduction:

In a world where a mother's love knows no bounds, Ashequka Lacey found herself navigating the challenging path of parenthood with a special twist. This is the story of a mother's desperate quest for comfort for her special needs child, the birth of a brand, and the creation of a haven for parents seeking solace.

02 A Mother's Dilemma:

Ashequka, a devoted mother, faced a unique challenge with her son Jakobi, a special needs child with a heart as resilient as his spirit. Struggling to find skincare products that offered relief without causing discomfort, she embarked on a journey fueled by love and determination.

03 A Desperate Search:

Faced with the limited options in the market, Ashequka, like any mother, refused to settle for products that added to Jakobi's pain. In her desperation, she dove into research, pouring over ingredients, and tirelessly experimenting until she discovered a formula that brought her son the comfort he deserved.

04 Purpose Beyond Skincare:

Baby Bays Naturals is more than a skincare brand; it's a mission. Anchored in Ashequka's journey, the brand's purpose goes beyond providing products; it strives to make a social impact. Every jar and bottle carries the essence of a mother's love, spreading comfort, and embracing every child's uniqueness.

OUR CORE VALUES

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Education

Empowering parents with knowledge about natural skincare and parenting through informative content and resources.

Community

Building a supportive and inclusive community that celebrates the diversity of families and children.

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Inclusion

Fostering a sense of belonging and representation for all families, regardless of background, in the Baby Bays Naturals community.

OUR SAFETY PROMISE

Baby Bays Naturals stands behind everything that goes into our formulas and are transparent about everything that stays out.

These ingredients will never be used in formulating our baby skincare:

NO parabens
NO phthalates
NO sulfates
NO oxybenzone
NO steroids
NO PEGs
NO dyes
NO formaldehyde releasers
NO propylene glycol

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